QREZ
Menus · Orders · Kitchen
Digital menus, payments and kitchen displays for restaurants, cafés and food trucks.
01 — The mark
A scan frame that reads as a Q
The mark is drawn from the anatomy of a QR code: a squared frame, a centre module, and a corner block that doubles as the tail of the Q. Nothing is decorative — every part exists in the code it stands for.
02 — Colour
Paprika, ink, cream
Paprika carries the brand; ink carries the text; cream is the room it sits in. Tint is for dark screens only — kitchen displays and the app in dark mode.
Paprika
Primary — mark, buttons, table tents.
Ink
Wordmark, body text, dark surfaces.
Cream
Page and menu backgrounds.
Tint
Dark-mode mark and accents only.
03 — Type
Archivo & DM Mono
800 for the wordmark and headings, 500 for body and UI. Menu item names sit at 700.
Labels, prices, order numbers, kitchen tickets. Uppercase with wide tracking.
04 — Files
